8 Ways to Advertise a Minecraft Server and Attract Players
June 10, 2024 | Minecraft Server Advertising | 6 minutes read
Have you ever wanted to advertise your Minecraft server and reach a higher player base? The most effective way to advertise servers is by listing yourself on Minecraft lists, being active in forums, and creating a Facebook group.
The best ways to advertise your server are by utilizing Minecraft server lists, mentioning yourself in forums, and promoting on Reddit. These statistics are based on the strategies Minecraft server owners use for attracting new players.
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8 Ways to advertise Minecraft servers
Some requirements will need to be met to advertise your server. First of all, you will need to have established proper social media profiles that professionally represent your server.
Make sure you have added a logo, and have a few posts, describing your project, what type of server you run, and the version. The last important factor is having a Discord server, which can be a hub for landing new players.
If you have a realms server, these sites can help you to gain players, however, we have made a dedicated article on where to advertise Minecraft realms servers, by searching for dedicated realms fans.
List yourself on Minecraft Server Lists
Advertising your Minecraft server on server lists is one of the most effective ways to attract new players. It is a great way to attract a large proportion of the player base to look at your server, and perhaps join it. Since server lists have over 100 categories for each server type, you can easily register yourself under one of them, and start getting votes.
Servers with the highest number of votes can climb the monthly rankings and attract more players to join. After all, the higher your server is positioned, the more traffic you will receive.
To get votes processed, you will need to install a voting plugin and set it up with the server list of your choice.
Another great way to advertise Minecraft servers is by paying for advertisements on server listings. Some websites have the option for advertisements, but the cost of advertising is relatively high. After all, you will be competing with hundreds if not thousands of other servers for appearing on a certain category, or even the homepage of a website.
Some of the most popular server lists on Minecraft are:
If you wish to advertise servers on Minecraft server lists, you will need to install and set up Votifier, to rank your Minecraft server listing higher.
Advertise on Forums
Advertising your server in Minecraft forums can be a great and cheap way to attract new players. There are hundreds of forums like Planet Minecraft, which have chat features, or even special categories, where players can publish. Minecraft forums are also a hub for all kinds of enthusiasts, who search for plugins, mods, or even projects, making your server more appealing if it meets the expectations.
A great to advertise on forums would be to create a profile with your server name and logo. Once created, make sure to fill your biography and social media profiles, so players can learn more about your server.
Forums, also allow ads bidding, and the price is fair in terms of advertising on server lists or using influencer marketing.
Advertising Minecraft servers on Reddit
Reddit is the largest forum for gamers, especially for the Minecraft community. Speaking about the community, we have found at least 5 Minecraft subreddits where you can advertise freely. These subreddits hold a minimum of 20,000 people, and some are dedicated to finding buddies to play with or promote your next fun project.
Create a Facebook group to advertise your Minecraft server
Creating a Facebook group is an efficient way to attract players since most of the players are using Facebook to find shopping offers, cheaper deals, and servers to play on. Facebook is the largest social media website, so finding Minecraft enthusiasts is very easy.
When creating your Facebook group, make sure to use the server logo and name, so players can easily distinguish your group from others. Nonetheless, there are many Facebook server advertisement groups, where you can get your server noticed quickly.
Pay YouTube Influencers to promote your Minecraft server
YouTube is the second largest search engine, which is favored by many, especially, for Minecraft. On YouTube, you can find thousands of active streamers, who can promote your server on their channel.
For a small payment, you can get massive promotions with gameplay footage on your server. Alternatively, you can pay a small commission and get featured on a YouTube Shorts video.
To help you find the perfect promoter, we compelled a list of the best YouTube channels for servers.
Advertise your server on Discord
Advertising Minecraft servers on Discord is a great way to attract potential traffic. You can utilize both free and paid Discord advertising servers, and find Minecraft enthusiasts ready to start adventuring.
The paid Discord servers are typically better in terms of pointing players to your server, as they get paid to do this job for you.
On the other hand, free Discord servers often help with raising awareness about the existence of your server.
Buy Minecraft Server Promotion Ads
Purchasing Minecraft server advertisements from sellers is one of the old-fashioned, but effective ways to promote Minecraft servers, and retain players.
It’s a very efficient way, which relies on paying on a weekly or monthly basis, to get your server displayed on special ad slots.
However, you should note that each website charges different prices for advertising your server. Some of them accept fixed prices, while others rely on a bidding structure.
Advertise your Minecraft server on TikTok channels
TikTok is the best search engine for short-formatted content, especially, Minecraft content. With its growing popularity, hundreds of creators started advertising Minecraft servers on TikTok for a small fee.
Getting your server mentioned on one of these channels can help you get players fast, and much cheaper than paying for server ads.
Frequently asked questions about Minecraft server advertising
Where to advertise a Minecraft server?
The best place to advertise a Minecraft server for free is inside forums like Reddit or actively engaging in Discord groups. If you want to take the paid route, we encourage using paid ads on YouTube, or Facebook, as they offer the cheapest solutions.
Does Minecraft have ads?
Minecraft doesn’t offer advertisements in a direct manner but has something close to it. Minecraft.net has released an official server listing website, where you can advertise your server, called Find MC Server.
Rad is the lead writer for the MineLabz team, dedicated to writing content for Minecraft enthusiasts. Combining Minecraft and Marketing, Rad creates all kinds of articles for the server development community.
