9 Ways to Promote a Minecraft Server and Attract Players

October 3, 2024 | Minecraft Advertising | 6 minutes read

Where can I promote my Minecraft server and earn revenue from it? The most effective ways to promote servers are by listing yourself on Minecraft lists, being active in forums, and creating Facebook groups.

The best ways to promote your server are by utilizing Minecraft server lists, mentioning yourself in forums, and promoting on Reddit. These statistics are based on the strategies Minecraft server owners use for attracting new players.

On top of that, you can utilize Minecraft server analytics tools to track the success of your campaigns through our proven ways to promote Minecraft servers.

9 Ways to promote Minecraft servers

Some requirements will need to be met to promote your server. First of all, you will need to have established proper social media profiles that professionally represent you.

Make sure you have added a logo and have a few posts describing your project, what type of server you run, and the version. The last important factor is having a Discord, which can be a hub for landing new players.

If you run a Minecraft realm, these sites can help you to gain players, however, we have made a dedicated article on where to promote Minecraft realms by searching for dedicated realms fans.

List yourself on Minecraft Server Lists

Advertising your Minecraft server on server lists is one of the most effective ways to attract new players. It is a great way to attract a large proportion of the player base to look at your server, and perhaps join it. Since these lists have over 100 categories, you can easily register yourself under one of them and start getting votes. 

Servers with the highest number of votes can climb the monthly rankings and attract more players to join. 

To get votes processed, you will need to install a voting plugin.

Another great way to promote Minecraft servers is by paying for promotion on listings. Some websites have the option for promotions, but the cost of advertising is relatively high. After all, you will be competing with hundreds, if not thousands, of other servers for appearing in a certain category, or even the homepage of a website.

But if you wish to take that route, some of the most popular lists on Minecraft are:

• Minecraft Servers Org
• Minecraft Servers Co
• Minecraft-MP
• Minecraft Buzz

Promote on Forums

Advertising your server in Minecraft forums can be a great and cheap way to attract new players. There are hundreds of forums like Planet Minecraft, which have chat features or even special categories, where players can publish. Minecraft forums are also a hub for all kinds of enthusiasts who search for plugins, mods, or even projects, making your server more appealing if it meets their expectations.

A great way to promote on forums would be to create a profile with your server name and logo. Once created, make sure to fill out your biography and social media profiles, so players can learn more about your server.

Forums also allow ad bidding, and the price is fair in terms of advertising on server lists or using influencer marketing.

Advertising Minecraft servers on Reddit

Reddit is the largest forum for gamers, especially for the Minecraft community. Speaking about the community, we have found at least 5 Minecraft subreddits where you can promote freely. These subreddits hold a minimum of 20,000 people, and some are dedicated to finding buddies to play with or promoting your next fun project.

Create a Facebook group to promote your Minecraft server

Creating a Facebook group is an efficient way to attract players since most of the players are using Facebook to find shopping offers, cheaper deals, and servers to play on. Facebook is the largest social media website, so finding Minecraft enthusiasts is very easy. 

When creating your Facebook group, make sure to use the server logo and name, so players can easily distinguish your group from others. Nonetheless, there are many Facebook promotion groups where you can get your server noticed quickly. 

Pay YouTube Influencers to promote your Minecraft server

YouTube is the second-largest search engine, which is favored by many, especially for Minecraft. On YouTube, you can find thousands of active streamers who can promote your server on their channel.

For a small payment, you can get massive promotions with gameplay footage. Alternatively, you can pay a small commission and get featured on a YouTube Shorts video.

To help you find the perfect promoter, we compiled a list of the best YouTube channels for servers.

Promote your on Discord

Advertising Minecraft servers on Discord is a great way to attract potential traffic. You can utilize both free and paid Discord advertising servers and find Minecraft enthusiasts ready to start adventuring.

The paid Discord servers are typically better in terms of pointing players to your server, as they get paid to do this job for you.

On the other hand, free Discord servers often help with raising awareness about the existence of your server.

Buy Minecraft Server Promotion Ads

Purchasing Minecraft server promotions from sellers is one of the old-fashioned, but effective ways to promote Minecraft servers and retain players.

It’s a very efficient way, which relies on paying on a weekly or monthly basis, to get your server displayed on special ad slots.

However, you should note that each website charges different prices for advertising your server. Some of them accept fixed prices, while others rely on a bidding structure.

Promote your Minecraft server on TikTok channels

TikTok is the best platform for short-form content, especially Minecraft content. With its growing popularity, hundreds of creators started advertising Minecraft servers on TikTok for a small fee.

Getting your server mentioned on one of these channels can help you get players fast, and much cheaper than paying for server ads.

Frequently asked questions about Minecraft server advertising

Rad Ivanov

Rad is the lead writer for the MineLabz team, dedicated to writing content for Minecraft enthusiasts. Combining Minecraft and Marketing, Rad creates all kinds of articles for the server development community.